Archive for the ‘Snowboard’ Category

“Why I Love to Ski/Ride” Video Contest Winner Keith Korchok Wins Warren Miller Entertainment Award of Excellence

Tuesday, March 26th, 2013

LAKEWOOD, Colo. (March 25, 2013) —Selected from 17 entries submitted from around the United States, Keith Korchok’s video “Something from Nothing” won the “Why I Love to Ski and Ride” Video Contest, held in conjunction with the Learn to Ski and Snowboard Month/Bring a Friend initiative, earning Krochok the Warren Miller Entertainment (WME) Video Award of Excellence.

Korchok’s entry is a personal story about what motivated his twin brother and him to create a neighborhood terrain park in Saltsburg, Penn. so they could enjoy and share their passion for snowboarding. The brothers regularly snowboard at the nearby Seven Springs in Somerset.

Senan Gorman, chief creative guy for North Pole Design, Halley O’Brien, independent videographer and Tom Horrocks, marketing director for SnoCountry judged the “Why I Love to Ski and Ride” Video Contest entries based on how they demonstrated the exhilaration of skiing and snowboarding and inspired others to participate.

Korchok’s prize included a selection of WME videos, a $500 gift certificate from skis.com, a jacket from The North Face and a subscription to Transworld Snowboarding. Korchok’s work will be recognized during the Marketing Awards ceremony on May 2 at the NSAA national conference in Palm Springs, Calif.

Finalists included Dustin Hinde, of Telluride, Colo. for his video “Wish You Were Here” and Jana Rogers of Bend, Ore. for “Jana and Elana.” They each won a jacket from The North Face, a selection of WME videos and a subscription to either SKI or Transworld Snowboarding.

Chip Lunsford of Atlanta, Ga. and Logan Fields of Manhattan Beach, Calif. received Honorable Mentions for their respective videos, “I Have a Dream” and “Freeride.”

All video submissions are available on YouTube.

A special thanks to sponsors Warren Miller Entertainment, The North Face, SKI and Transworld Snowboarding, skis.com and the National Ski Areas Association.

CONTACT: Mary Jo Tarallo, 202-431-6950; lifes2shortmjt@gmail.com

Why Every Entrepreneur Needs a Snowboard

Thursday, March 21st, 2013

By: Forbes
March 21, 2013

It’s the thrill of fresh powder and icy winds, the rush of going 40mph down a sheer slope as the challenge of an entire mountainside opens up before you. It’s the racing of your heart and the blood pumping in your veins, with one foot fixed in fear and the other carving in delight.

I’m talking about snowboarding of course, but I’m also making a point about becoming an entrepreneur. Having just returned from some time away on the ice with my family, I’ve come to realize whether you are shreddin powder or running your own business, both boil down to the same principles in the end.

It often begins with doubt. Most people step off that snow lift for the first time and stare down in awe at the sheer expanse of ice that awaits them. Their feelings race from excitement to fear and back again, as there’s nothing between them and the journey ahead except the board and their brains. It’s the same when you start your own business and the sudden realization that everything rests on no one’s shoulders but your own. Just as in snowboarding you will fall the first time, the second time and probably the third and fourth time as well. Even with experience, you know you will inevitably fall again- It’s never a question of ‘if’, but ‘when’, both on and off the snow.

After those first few falls, chances are people are going to be dismayed or even angry. Whether it’s wiping out on the ice or the business loses a client-it’s only natural to feel dejected. A funny thing happens if they dig in and keep persisting: they starting gaining perspective. Best of all, doubt fades to be replaced with experience, the kind of practical knowledge only real bruises can teach. Confidence grows as they begin hitting those turns and reaching their business targets as it all starts coming together. They might fall again, but now we’ve got our previous wins to put them into the right perspective.

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Burton US Open: Feb 25 – Mar 2, 2013

Monday, February 25th, 2013

By: Vail Resorts
February 25, 2013

Taking place in Vail, Colorado from February 25 – March 2, 2013, the Burton US Open will draw over 100 of the world’s best riders like Shaun White, Mark McMorris, Kelly Clark, Torah Bright, Jamie Anderson, Iouri Podladtchikov and more, for four days of progressive Halfpipe and Slopestyle competitions that offer over $340,000 in cash prizes.

Can’t make the event? Watch live on TV or webcast.
Official Site: Burton.com/USO.

In addition to the spectator events, there will be free outdoor concerts by Macklemore and Ryan Lewis on Friday, March 1, and Santigold on Saturday, March 2nd, plus sponsor village and a temporary Riglet kid’s terrain park in Vail Village.

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Google Maps Now Has Popular Ski Runs on Android and iOS

Monday, February 25th, 2013

By: TechnoBuffalo
February 25, 2013

Google Maps wants to help winter sports enthusiasts navigate the slopes with 38 all new run and lifts maps. The search giant on Wednesday announced new ski resorts available through Google Maps for Android and iOS, where users will see comprehensive mountain information, including solid colored lines to represent runs.

Locations includes popular spots in Colorado (Alpine Meadows, Aspen Highlands, Aspen Mountain, Breckenridge Ski Resort, and more), along with locations in Utah, California and British Columbia. Each map is designed to help you not only plan out which runs you want to go on, but how to get out of a jam should you get lost. (Does it offer up-to-date traffic information?)

You can check out the same maps on your browser, and even visit a closeup Street View of a select few, Google said. So even if you can’t go shred right now, you can virtually get down your favorite black run without worrying about wiping out.

ATHLETE LIMELIGHT: JOHN JACKSON & MIKKEL BANG

Wednesday, January 2nd, 2013

January 2, 2013

Burton Riders extol the virtues of Shea Butter, Super Troopers, Family and Friends

We caught up with Burton Snowboard athletes John Jackson & Mikkel Bang. Both athletes are featured in Burton’s newest movie, 13.

During the 2011-12 season, John Jackson’s had an impressive part in X Games Real Snow Backcountry and a 4th place finish at Supernatural with a run that ended in a massive best trick-winning double cork. John Jackson was born at Mammoth, rode at June Mountain, and won U.S. Nationals at a young age.

Mikkel Bang, a Norwegian native, grew up getting extra credit with his standout video part in Burton’s “It’s Always Snowing Somewhere” and the opener of TransWorld’s “In Color.” He also learned switch backside 12’s, won X Games medals and Dew Tour overall titles—all before he earned his high school diploma in 2009. “I started snowboarding because it was JUST about fun with my friends. My first big accomplishment was to get on the Burton team when I was 11 years old. Now the biggest accomplishment is that I live off something that I love to do and I get to travel the world seeing new things and enjoying it with good friends,” he says.

John JacksonJohn Jackson
Board: Burton, Custom X

Did You Know . . . ?

  1. The mountain I learned to ski/board on was Mammoth Mountain when I was 11 years old
  2. I can’t live without: A nice Shea butter foot massage, planting exotic flora in my garden, and a good naked trot
  3. My favorite cuisine is: Cajun food, extra spice
  4. When I’m not skiing, you can find me: At the festy deep in the woods
  5. My favorite movie of all time is without question: Super Troopers
  6. Who/What inspires you? The wise and fearless

    Favorite Bands:
    Old Crow Medicine Show, The Devil Makes Three, Beats Antique, Groundation, Akron Family, Kalya Scintilla
    Books: The Rock Warriors Way
    Vacation Spots: Home sweet home


Mikkel BangMikkel Bang

Board: I ride Burton Custom!

Did You Know. . . ?

  1. The mountain I learned to board on was Hemsedal, Norway when I was 7 years old
  2. I can’t live without: Family & friends
  3. My favorite cuisine is: all of them
  4. When I’m not snowboarding, you can find me: Skateboarding
  5. My favorite movie of all time is without question: Dumb & Dumber
  6. Who/What inspires you? Joy of life

    Favorite Bands: Led Zeppelin
    Books: Art of Happiness
    Vacation Spots: Coast of Norway

Snowlink.com Gets Make-Over

Friday, December 14th, 2012

By: SIA
December 14, 2012

Adds Fresh Content for 2012/13 Season

Snowlink.com

SnowSports Industries America (SIA)’s consumer website Snowlink.com, which re-launched this week, arrived just in time for the 2012/2013Winter Season.  The site features a fresh look with a new logo, bluebird skies and dynamic easy-to-use homepage. Snowlink visitors will also have a variety of content at their fingertips including featured articles and helpful tips on fashion, gear, safety, instructional advice, a snow sports – specific blog feed, plus links to Resort, Retail and Ski/Snowboard Club finders in their region.

Snowlink.com

Here are just some of the new features consumers will find on Snowlink.com:

Women on the Snow:
Snowlink’s universal women’s section provides the lowdown on girls’ getaways, fitness tips from SBC Women and fashion feeds from SNOW Magazine.

Fitness, Health and Well-Being:
Includes fun calorie stats, recipes and discusses the peace of mind snow sports can bring.

Gear & Styles:
Snowlink’s most popular page the Gear and Styles in the Snow is back and features a long list of trends for the 2013 season, brand gallery, and complete with videos from fashion forecasters Stylesight to help you look your best on the mountain.

Tech & Trick Tips:

The new Tech & Trick Tips page in the Snowboarding section was provided by TransWorld Snowboardingwith great advice on choosing a snowboard, setting up your stance and tips for pulling off some classic tricks. Over on the Freeski pages, Freeskier Magazine has provided videos of top athletes.

Tips from the Pros — Instructional Advice:
Professional Ski Instructors of America (PSIA), American Association of Snowboard Instructors (AASI) have created the Tips from the Pros video section to help you move on to the next skill level.

Safety Videos from National Ski Patrol (NSP):
Safety first – check out these videos to remember the rules of staying safe on the slopes.

Buyer’s Guides Ski, Snowboard, Cross Country, Snowshoe
Check out the season’s best consumer buying guides – great for researching trends or finding the perfect skis or snowboard. For skiers, check out Snowlink’s section of Buyers’ Guides including SKI, Skiing Magazine, Freeskier, Powder Magazine, SBC Skier Magazine and Backcountry Magazine. For snowboarders, there’s TransWorld Snowboarding, Snowboard Magazine and Canada Snowboard Magazines Gear Guides. For cross country skiers and snowshoers, there’s Cross Country Skier, SkiTrax and Snowshoe Magazine.

Take the Bring a Friend Challenge

Monday, December 10th, 2012

By: Bring a Friend
December 10, 2012

beginner snowboarder“Taking the Challenge” simply means that you invited and helped enroll at least one newcomer to a beginner lesson or lesson package provided by a professional instructor. You can win prizes from Challenge sponsors for helping to enroll newcomers even if you are one yourself. You can enter more than once by introducing several different newcomers. Please read the Contest Rules before signing up.

There are two ways to qualify for prizes in the national Bring a Friend Challenge (on this Web site).

1) If you are a current skier or snowboarder, just introduce at least one newcomer – a friend or family member – to a beginner lesson or lesson package from a professional instructor.

2) If you are a newcomer yourself, bring another newcomer with you to take beginner lessons from a pro. It’s more fun to learn with a friend or family member.

Either way, you will be considered an “Inviter”. Those those who you invite/help enroll will be considered “Invitees”. These terms will apply when the registration form is filled out.

Qualified participants – Inviters – can win among weekly prizes offered by Challenge sponsors. Product prize winners will be drawn starting the first week in January through March 17. Grand Prize four-day trips to Sun Valley, Idaho; Park City, Deer Valley and The Canyons in Utah or Smugglers’ Notch in Vermont (during the 2013-14 season) will be awarded at the end of the Challenge. Check Prizes for details.

The national Bring a Friend Challenge runs from December 1, 2012 – March 17, 2013.

To qualify for prizes:

1. Inviters must out the Bring a Friend Challenge Entry Form (a new form must be used for each new person you invite).

2. The person(s) you invite must take a beginner lesson or lesson package from a professional instructor. Lesson programs are available HERE or at a local venue of choice. Either way, a copy of a receipt, voucher or beginner lift ticket must be uploaded to verify that your friend(s) or family member(s) took the lesson(s). Special January learning programs and basic newcomer information is posted on www.skiandsnowboardmonth.org.

3. Eligibility requires a completed registration entry form and verification.

THANKS for taking the national Bring a Friend Challenge! Our Bring a Friend/Facebook Sweepstakes is going on now through December 31. You can win a pair of HEAD Rev 75 skis with bindings by going to facebook.com/learntoskiandsnowboard. Spread the word about what’s happening in your area. Don’t forget – January is Learn to Ski and Snowboard Month. See www.skiandsnowboardmonth.org.

Vermont Ski Resorts Boast Record Openings

Thursday, December 6th, 2012

By: Sarah Neith, Ski Vermont
December 6, 2012

Vermont Ski Resorts Boast Record Openings

Montpelier, VT

Upgrades in snowmaking paired with ideal temperatures have propelled Vermont ski resorts into a promising early season. After starting the season with the most ski areas open in the country for Thanksgiving, Vermont’s snowguns have launched the resorts into December with nearly 20% open terrain for skiers and riders, the strongest opening since the epic 2008-2009 season.

“We can certainly attribute a successful early season to our expansive 80% statewide snowmaking coverage,” said Ski Vermont President Parker Riehle. “The resorts’ investments in state-of-the-art, highly efficient snowmaking combined with early season snowfall have given us the boost we need to fulfill the pent up demand of skiers and riders.”

Vermont ski areas also boasted some of the earliest openings in the state’s history.  Killington Resort opened for pass-holders in mid-October and for the season on November 5, 2012. Smugglers’ Notch Resort saw its earliest opening in 5 years with more available terrain than in the last four, helping early season lift ticket sales and bookings, which in the last two weeks have been some of the strongest in 3 years.

Burke Mountain had its earliest and most successful opening ever, opening December 1st” said Hannah Collins, Burke’s Marketing Manager. “And with the new upgrades in our snowmaking equipment we were also opening with the most trails that we ever have.”

Jay Peak Resort had its best opening weekend in the resort’s history and that excitement is projecting forward. Jay Peak is averaging a 93% occupancy across all of its lodging properties with most holidays already sold out. Jay Peak and Burke Mountain have invested a combined $1.5 million in snowmaking upgrades in expanded coverage and low-energy snow guns.

Okemo Resort is boasting its earliest opening since 2003 and the fourth earliest in Okemo’s 57-year history. Cold temperatures in early November allowed the resort to open for the 2012-13 season on November 8. Over the summer, Okemo added 42 new HKD Snowmakers SV-10 tower guns to its arsenal. Featuring adjustable water flow levers, nozzle versatility and advanced valving technology, the HKD Snowmakers SV-10 tower guns make snow more efficiently at closer-to-freezing temperatures.

Other investments into snowmaking that have helped propel the success of this early ski season include Bromley’s addition of 60 new permanent energy efficient HKD tower guns and Smugglers’ Notch Resort’s investment of over $1,000,000 adding 150 new high efficiency guns. Stowe Mountain Resort also invested in its state-of-the-art snowmaking operations with 4.7 million dollars in new equipment and upgrades that included 325 HKD tower guns, 150 energy efficient land guns, 16 Super Pole Cat fan guns and seven miles of new snowmaking pipe.

As temperatures drop to seasonal levels this afternoon, Vermont ski resorts are firing up their guns yet again to prepare for another stellar early season weekend. Middlebury College Snow Bowl plans to open for the season on Saturday, December 8th and Bromley Mountain and Burke Mountain will reopen for the public on Saturday as well.

SIMS Snowboards Launches Tom Sims Legacy Fund With SOS Outreach

Thursday, December 6th, 2012

By: SOS Outreach
December 6, 2012

Tom Sims Legacy Fund: Fund To Provide Snowboarding Scholarships to Underprivileged Youth

(DENVER) – Dec. 4, 2012 – SIMS Snowboards is proud to announce the launch of the Tom Sims Legacy Fund in partnership with SOS Outreach, a national nonprofit that works to build character and self esteem among at-risk youth through outdoor adventure sports, to provide snowboarding scholarships to underprivileged kids.

SOS Outreach serves more 5,000 participants annually and the Tom Sims Legacy Fund will create a sustainable annual campaign for the organization dedicated to snowboarding programs. All donations made to SOS through The Tom Sims Legacy Fund will provide scholarships to kids to participate in five-day Learn to Ride programs, which includes five days of professional instruction featuring the SOS Core Value curriculum, lift tickets, as well as equipment rentals and apparel.

“The Fund was not only established to honor the memory of Tom, but to spread the love of snowboarding to anyone and everyone – a pursuit Tom lived day in and day out,” said SIMS brand manager Marc Vitelli. “SOS is the perfect partner to memorialize Tom and his dedication to the sport.”

SIMS Snowboards kicked off the Tom Sims Legacy Fund with a $7,000 donation earlier this year. The initial donation will enable SOS to scholarship more than 150 participants in the program this year alone.

SOS Outreach is honored to be a part of Tom’s legacy through the Tom Sims Legacy Fund,” said Seth Ehrlich, Development Director of SOS Outreach. “We consider Tom and the SIMS brand part of the SOS family, and are proud to play a role in keeping Tom’s dedication and passion alive through our programs.”

SOS works with 5,000 participants annually, operating at 32 ski and snowboard resorts in 15 states, and provides 20,000 program days each year. SOS Outreach focuses on quality, quantity, and duration to ensure success in its programs. Since its inception, SOS Outreach has brought more than 30,000 youth into winter sports. In 2009, the National Ski Areas Association recognized SOS Outreach for bringing more minorities into winter sports than any other single initiative.

For more information about SOS Outreach, visit www.sosoutreach.org.
To donate directly to the Tom Sims Legacy Fund, visit www.givingfirst.org/tomsimslegacyfund.

ABOUT SIMS

SIMS was founded in 1976 by Tom Sims, a true pioneer and world champion of skateboarding and snowboarding, who passed away September 12, 2012, at 61.   Tom had one simple goal in mind when he established the SIMS brand: create the world’s leading Surf, Skate and Snow brand. His extreme dedication and passion for developing his brand allowed him to confidently progress into uncharted territory and turn his visions into a successful reality. Since then, SIMS has revolutionized the sports of skateboarding and snowboarding with forward thinking concepts, product innovations and an amazing list of pro riders that have all helped in growing and progressing the brand. As the first established snowboard brand, the philosophy of SIMS has always been simple, build product for skateboarders and snowboarders that delivers function, performance and most importantly fun. The SIMS brand is managed by Collective Licensing International (CLI) based in Englewood, Colo. www.collectiveintl.com

ABOUT SOS OUTREACH

SOS Outreach is a national youth development non-profit which utilizes adventure sports to engage at-risk students in long-term mentorship relationships. The SOS curriculum encourages responsibility, self-confidence, service, and leadership skills by instilling five core values: courage, discipline, integrity, wisdom, and compassion. Since 1993, the organization has inspired positive decision making for healthy and successful lives. www.sosoutreach.org

I Ride Park City 2013: Episode One

Tuesday, November 27th, 2012

By: TransWorld Snowboarding
November 27, 2012

Shot and Edited: Pat Fenelon

Additional filming: The Big Jerm

I Ride Park City is back! Park City Mountain Resort is up and running for the season, and the usual cast of dudes are already out there killing it. Episode One features riding from Mike Rav, Sam Taxwood, Blake Geis, Alex Sherman, Chris Grenier, Zak Hale, Griffin SeibertBode Merrill, Blake Paul, Spencer SchubertScotty Stevens, and more. And remember, this is video is just from opening week. It’s getting better and better every day!

To see more from IRPC just click HERE

irpc_1_video_thumb_scott_stevens_rob_mathis
Scott Stevens. PHOTO: Rob Mathis